The science-led programme for athlete managers and sports management careers
Athlete managers decide schedules, travel, competition entries and support every week, yet most sports management training stops at operations and marketing. SESAME teaches you how athlete development actually works, using cases from fourteen years at Sporting Ethos, so you can manage athletes the way high-performance systems do.
Three ways in
SESAME is for individuals. You enrol yourself, whether you already manage athletes or are preparing for your first role.
You already look after athletes and want the scientific grounding to make better decisions and earn the trust of coaches and sport science staff.
You have the degree and want the athlete-side knowledge that sets you apart when applying to academies, federations, leagues and agencies.
You are still studying and want practical, case-based learning from a working sport science centre alongside your course.
Three modules, taught through real cases
You will not learn to practise sport science. You will learn enough to follow it, question it and act on it, through cases from our own work with athletes.
Scientific foundations
How athlete development decisions are made
A grounding in each sport science discipline, so you can understand a recommendation and back it when it matters.
- Sport science and the high-performance model
- Case deep-dives in rehab, goal setting, testing, psychology and nutrition
- Reading basic athlete monitoring data and progress reports
- Workload, recovery and injury risk in planning
Athlete management in practice
The day-to-day work around the athlete
The operational side of the job, done with the athlete's development in view rather than only the calendar and the budget.
- Competition calendars, travel and logistics planning
- Working with coaches, sport science staff, athletes and parents
- Athlete branding, social media and sponsorship
- Representation, contracts and documentation
Welfare, ethics & your career
Duty of care and professional practice
The responsibilities that come with managing athletes, and how to build a career in sports management.
- Athlete welfare, safeguarding and life after sport
- Handling supplement and anti-doping questions responsibly
- Compliance, probity and keeping a clear record of decisions
- Career paths, roles and how to present your skills
Roles that need this knowledge
Indian sport is professionalising fast. These roles increasingly expect managers who understand the athlete, not only the event.
Managing individual athletes across training, competition, brand and welfare.
Supporting athletes at high-performance centres and state programmes.
Planning squads, programmes, travel and schedules.
Competitions, athlete services and development teams.
Talent management, endorsements and athlete representation.
Running and evaluating athlete development programmes.
Learn, apply, certify
Batch dates, format and fees will be announced to everyone on the interest list first.
Add your name to the interest list. We will share batch dates, format and fees.
Work through the three modules with the Sporting Ethos team, using real athlete cases.
Solve practical case assignments of the kind athlete managers face every week.
Complete the assessment and receive your SESAME certificate.
Register your interest
Leave your details and we will contact you before enrolment opens. There is no fee to register.
Training coaches or sport science staff for an organisation? That is our separate capability building programme.